Labbrand is a leading China-originated brand consultancy.
For us, branding is not a mysterious terminology. We demystify branding to build brand value.



Winter is Coming for Marks & Spencer? Common Pitfalls that Brand Falls into in China

Marks & Spencer is a brand that embodies imported product quality and European heritage. However, why isn't it successful in China?

branding, research, strategy, naming, digital, design

Top 10 Takeaways from Semiofest 2014

By Hamsini Shivakumar, Chair of Semiofest 2014

Digital in China: Samsung China, LM Bang, WeChat

Samsung China: Guard and Build Your Dreams
LMBang, Social Network for Mothers, Gets $20 Million
WeChat Launches Advertising Platform

digital strategy, branding

Labbrand, branding, LinkedIn
Labbrand, branding, Sina Weibo
Labbrand, branding, Facebook